|
|
|
|
 |
|
|
| Over the years, I've created visual identities for a wide variety of products and services. Here are a few examples. |
|
|
|
 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
|
 |
 |
 |
One Book One Marin
logo
One Book One Marin
One Book One Marin is part of an international One Book movement which encourages an entire community to read the same book at the same time and participate in discussion groups.
Multiple concepts were created connecting the idea of a single book with the iconic Marin County peak of Mount Tamalpais.
The logo that was chosen (top left) tied together the various print publications supporting the effort as well as the program's online presence.
The blue and green color scheme was also used to create a consisant look for the effort. |
|
 |
|
 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
|
 |
 |
 |
SugarCRM
logo concepts
SugarCRM
SugarCRM develops open source software for customers who are developing systems for their own customers.
This relationship is shown graphically while playing off the name of the company.
|
|
|
 |
|
 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
|
 |
 |
 |
2020 World's Fair
logo and associated visuals
2020WorldsFair.com
Created in 2006 to help promote the idea of a bid by the San Francisco Bay Area for the 2020 slot for an international exposition, the logo is based on the dodecahedron, one of the five regular solids.
The colors yellow, blue, and green represent the Sun, sky, and Earth. The woven lines represent different cultures coming together creating interconnections that then create the larger shape.
|
|
|
 |
|
 |
|
|
|
|
|
|
 |
|
|
|
|
|
 |
|
|
Urso Chappell | 417 Fulton Street, Suite 1, San Francisco, CA 94102, USA
Urso@UrsoChappell.com |
+1.415.867.9994 |
|