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ZipRealty
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Dominican University of California
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Velcro USA
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  Themed Entertainment Association  
     
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Résumé
Urso Chappell
email: Urso@UrsoChappell.com • phone: +1.415.867.9994
address: 417 Fulton Street, Suite 1, San Francisco, CA 94102, USA

Skills

- Excellent design, presentation, editing, and communication skills
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Experience with a wide variety of software packages, especially the Adobe Creative Suite
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Over 20 years of internet experience

Experience

1999 - Present:
Freelance Graphic Designer and Writer, various clients
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various locations in USA, Canada, China, Japan, and South Korea
- Involved in a wide range of projects as both a writer and graphic designer
- Wrote on the topic of world's fairs for China Daily and Expo 2012 in South Korea
- Created winning design for Expo 2005's Linimo Design Contest in Nagoya, Japan
   

September 2007 - May 2011:
Senior Graphic Designer, ZipRealty, Inc.
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Emeryville, California

- After working with an outside agency developing an overall brand strategy, designed ZipRealty's new visual identity including the new ZipRealty logo.
- Working from early concept to completion, created scores of print materials marketing to both consumers and potential agents. The items range from postcards to large pieces with multiple components.
- Designed online mini-sites and advertising for use on ZipRealty.com as well as partner sites.
   

November 2005 - September 2007:
Senior Graphic Designer, Dominican University of California
,
San Rafael, California
- Working with marketing manager, created and enforced consistent identities for the university and its many departments, divisions, and programs.
- Created various materials promoting the university to prospective students, the community at large, and local businesses.
- Worked with recruitment staff to develop strategies for creating awareness of the university to high school and community college students.
- Assisted Information Technology department with graphics for the university web site, Dominican.edu.

June 2002 - March 2005:
Art & Design Manager/Marketing Communications Manager, Velcro USA Inc.
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Tucson, Arizona
- Responsible for the complete packaging re-design of the entire VELCRO® Brand line (STICKY BACK®, Industrial Strength, Extreme, for Posters!, for Cubicles!, ONE-WRAP®, etc.) for North American Market.
- Created point-of-purchase displays in conjunction with marketing experts geared toward increasing sales for Consumer Products Division.
- Participated in marketing and sales strategies with product managers.
- Redesigned Velcro.com/consumer web site to match branding and communications strategy.

November 2000 - October 2001:
Senior Graphic Designer, HealthCentral.com
,
Emeryville, California
- Produced online advertising for e-commerce site (WebRx.com) and content sites (HealthCentral.com and RxList.com).
- Designed graphics for other sites to direct traffic to both content and commercial sites.
- Created HTML newsletter layouts promoting sales and specials.

Education

June 2006 - July 2011:
Dominican University of California,
San Rafael, California
- Bachelor of Arts in Humanities and Cultural Studies (Design and Culture Emphasis)

September 1985 - June 1990:
Georgia Institute of Technology College of Architecture,
Atlanta, Georgia
- Courses emphasizing architecture, art, and design theory
- Special focus in visual presentation

Awards

November 2004:
Expo 2005 Linimo Design Competition,
Nagoya, Japan
- Awarded first place.
- Appeared on Japanese television, in Japanese newspapers, as well as in the US publication Architectural Record

Interests

World's fair history, architecture, contemporary art and design, politics, travel, languages, and cartography

 
 
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Urso Chappell | 417 Fulton Street, Suite 1, San Francisco, CA 94102, USA
Urso@UrsoChappell.com | +1.415.867.9994
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